The Rubbish Rainbows collection by Betty Jo Designs is a beautiful series that takes garbage and turns it into found art.
Her work is composed of plastic pieces she finds on walks. One segment of the series showcases all objects found at various beaches. Almost all the pieces are brightly colored and are aptly entitled from where they came from, such as "Elwood Beach Plastic" and "Sth Melbourne Beach Refuse Rainbow." My favorite of the Rubbish Rainbow series would be the Beach Lids piece, which showcases various colored bottle caps in true rainbow style.
Betty Jo Designs' Rubbish Rainbows series has, "[...] brightened up people's day and sent a little message about the problems with our disposable culture," according to its artist Liz Jones.
What's Driving This Trend
- Upcycled Art
- Artists can take recycled materials and turn them into valuable pieces of art, creating opportunities to disrupt the traditional art world and market.
- Environmental Awareness Art
- Creating art to spread awareness about environmental concerns, providing opportunities to disrupt the art world and encourage environmentally-conscious practices.
- Found Object Art
- Artists can use found objects to create art, presenting opportunities to disrupt the art world and create unique pieces with a story.
Who This Affects Most
- Recycling Industry
- The recycling industry could partner with artists to encourage the reuse of materials and promote their products in a creative way.
- Art Industry
- Art galleries and museums could embrace upcycled and found object art and showcase it to the public, creating opportunities to disrupt the traditional art market and attract environmentally-conscious consumers.
- Environmental Industry
- The environmental industry could collaborate with artists to spread awareness about environmental concerns and promote sustainable practices in an artistic way.
