Ideas
Explore the world's #1 largest database of ideas and innovations, with 469,929 inspiring examples.
Trend Reports
Discover why 1,267 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 313,783 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,267 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 313,783 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 469,929 cutting edge ideas.

Patriotic Olympic Sneakers

The Adidas Originals 'Rio de Janeiro' Are Themed to The Upcoming Games

— July 30, 2016 — Fashion
To celebrate the upcoming Olympics taking place in Rio de Janeiro, athletic brand Adidas has unveiled a specially patterned pair of the Originals 'Superstar' silhouette. The design is a collaborative effort between several creatives including Gessica Justin, Hayala Garcia, Fernando Schlaepfer and others that showcases the pride of the South American city. The pattern reflects the city's skyline with a colorway themed after the branded Olympic games.

The Adidas Originals 'Superstar' 2016 Olympic game sneakers feature an understated print of the Rio de Janeiro skyline with the various buildings rendered in a blue, white and yellow pattern. The design is featured in the three stripes along the side of the shoe while a dark brown gum sole contrasts the pattern. The upper is made from an elegant cream colorway to keep the shoe minimal and classic.
Trend Themes
1. Themed Sneakers for Events - Opportunity for brands to create limited edition sneakers with unique designs to commemorate special occasions.
2. Collaborative Design Efforts - Brands can collaborate with local artists and designers to create unique and meaningful designs that resonate with consumers.
3. City-themed Fashion - Trend of incorporating iconic cityscapes and landmarks into fashion designs to celebrate and show pride for a particular city.
Industry Implications
1. Athletic Footwear - Opportunity for athletic footwear brands to create themed sneakers for various sports events and competitions.
2. Fashion Design - Collaboration between fashion brands and local artists/designers can lead to innovative and eye-catching designs.
3. Tourism and Souvenirs - City-themed fashion can serve as popular and unique souvenirs for tourists to commemorate their visit.
4
Score
Popularity
Activity
Freshness