Paris-based fashion photographer Ricardo Abrahao's recent series 'Excentricism Club' portrays five young men attired in bow ties and collared shirts. All of the shirts boast some type of pattern that stands in sharp relief against the wallpapers that are used as backgrounds.
One model wears a yellow shirt covered in quirky 1950s-style portraits of men in suits. This contrasts boldly with the droll, dour-colored wallpaper that it is set against. The model's purple bow tie also clashes well with his yellow shirt. Another model wears a shirt that glows with an almost iridescent orange and is bedazzled with little blue circles. His bow tie, however, is slightly less eccentric, as it uses only a plaid pattern.
What Makes This Trend Stand Out
- Patterned Shirts
- Disruptive innovation opportunities include incorporating technology into the fabric, such as changing patterns based on the wearer's mood or surroundings.
- Contrasting Colors
- Opportunities for disruptive innovation include creating fabrics that change color based on lighting or temperature, providing a versatile and dynamic wardrobe.
- Bold Accessories
- Innovation opportunities include integrating smart features into accessories, such as bow ties that can display messages or notifications.
Sectors Adopting This
- Fashion
- The fashion industry can adopt disruptive innovation by incorporating new technologies and materials into garments and accessories.
- Textile Manufacturing
- Opportunities for disruptive innovation in the textile manufacturing industry include creating new types of fabrics that have unique properties and functionalities.
- Retail
- Retailers can leverage disruptive innovation by offering personalized and customizable fashion experiences, such as interactive mirrors that display different outfit combinations.
