PrettyLittleThing is a UK-based fashion retailer that makes women's fashion for 16 to 34-year-old consumers, and it recently released a recycled clothing collection that features more than 150 products. The focus of 'Recycled by PrettyLittleThing' is to give new life to unwanted and worn out materials, giving them a second chance at a useful life.
The range of fashionable basics include staples pieces for one's wardrobe like dresses, jumpsuits and hoodies that are made from materials like recycled fabric off-cuts and plastic bottles. The sustainable and affordably priced collection for Gen Z and Millennial shoppers includes styles that range from £8 to £20.
Recycled by PrettyLittleThing was launched just after PrettyLittleThing announced a new partnership with Regain, a clothing-recycling app, that will help to divert unwanted pieces of clothing from ending up in landfills.
PrettyLittleThing Launched a Colorful Recycled Clothing Collection
Laura McQuarrie — April 24, 2019 — Eco
References: prettylittlething & retailgazette