Contoured Cut-Away Lens Sunglasses

Rains 'Shape 3' Sunglasses are Built for Active Lifestyles

The Rains 'Shape 3' sunglasses are a distinct eyewear style designed and crafted with quality and active lifestyles in mind to support sports or wilderness adventurers alike. The sunglasses are constructed with a lightweight acetate frame that is formed into a minimalist shape and offer impressive shielding from UV rays as well as the elements. The lenses are crafted with a series of cutouts to enhance aerodynamics and also keep the wearer feeling cooler during warm weather wear.

The Rains 'Shape 3' sunglasses promise to deliver all-day comfort for wearers and are minimally branded to help the style speak for itself. Priced at $250, the sunglasses are available now from the brand and have a series of brown-hued lenses to support total UV protection.

Contoured Cut-away Lens
Innovative sunglasses with contoured cutouts on the lens create a disruptive opportunity for outdoor and sports industries.
Minimalist Frame Designs
Minimalist frames in sunglasses can be a disrupting innovation in the fashion and design industry.
All-day Comfort Wearables
There are opportunities for disruptive innovation in the wearables industry by creating comfortable wearables that would appeal to all industries.

Sectors Adopting This

Outdoor and Sports
The contoured cutaway lens sunglasses will appeal to sports and outdoor enthusiasts, creating an opportunity for innovation in these industries.
Fashion and Design
The minimalist frame design creates unique and trendy sunglasses offering disruptive opportunities in the fashion and design industry.
Wearables
Creating all-day wearable pieces that appeal to many industries will lead to innovative wearable technology breakthroughs.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 59%
Activity 34%
Freshness 13%