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Rainbow Elastic Dresses

Clean the Sky - Positive Eco Trends & Breakthroughs

This Rainbow Loom Elastics Dress Sold on eBay for $300,000

— July 23, 2014 — Art & Design
Rainbow Loom elastics have become all the rage for children to play with. These tiny technicolor elastic bands can be woven into a series of wearable items from jewelry to clothes. Recently a bidder on eBay sold a dress made entirely out of Rainbow Loom elastics for just under $300,000.

Helen Wright from Wales created this Rainbow Loom band dress while helping her 12-year-old daughter put together a project with the chromatic rubber bands. The dress, which fits Wright's daughter, allegedly has over 20,000 bands in its design. The rainbow-colored bands were stitched together to form this plastic spaghetti strap mini dress. The dress took Wright over 40 hours to complete. Wright put the dress up for sale on eBay for $85 and it quickly rose into a bidding war until the final price was listed at just under $300,000.
Trend Themes
1. Rainbow Loom Elastic Fashion - The popularity of Rainbow Loom elastics for clothing presents an opportunity for designers to innovate new fashion products.
2. Online Auction Bidding Wars - The high demand for unique products on online auction sites presents an opportunity for businesses to develop marketing strategies to capitalize on unique and high-priced items.
3. DIY Crafting - The trend of DIY crafting presents an opportunity for businesses to provide support, education, and resources for makers who are looking for inspiration for new projects.
Industry Implications
1. Fashion Retail - The Rainbow Loom elastic trend presents an opportunity for fashion retailers to offer unique and playful clothing options for all ages.
2. Online Auction Sites - The growing trend of high-priced and unique items being sold on auction sites presents an opportunity for businesses to provide support, guidance, and resources for sellers looking to maximize their profits.
3. Craft Supply Retail - The DIY crafting trend presents an opportunity for craft supply retailers to offer items that cater to specific crafting trends and offer inspiration for new projects.
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