Plant Care Tool Collections

Prick Ldn Launches a New Collection to Assist with Plant-Care

East London plant retailer Prick Ldn introduces a new collection full of plant care tools that allow plant owners to properly nourish their cacti and succulents. It starts off with a potting mat that prevents surfaces from getting covered entirely in soil when being transferred. It is a waterproof design that comes in the tonal options of either black or purple.

Each one is detailed with bold typography at the bottom reading either "Shallow Roots" or "Plant and has buttoned corners to create a barrier that holds soil or water. Speaking about the new collection, founder Gynelle Leon stated that “Gardening accessories are usually in bright random colors or covered in a granny-like floral pattern that doesn’t match my personal style or my home decor, I’m constantly inspired by fashion and don’t see why we have to compromise when it comes to taking care of our plants.”

Image Credit: Hannah Farmery

Fashionable Plant Care Tools
Fashion-forward plant care tools are a disruptive innovation opportunity for the gardening accessories industry.
Waterproof Potting Mats
Waterproof potting mats are a disruptive innovation opportunity for the gardening and home decor industries.
Personalized Plant Care Accessories
Personalized plant care accessories are a disruptive innovation opportunity for the gardening and fashion industries.

Industries Being Reshaped

Gardening Accessories
Introducing fashion-forward and personalized plant care tool collections can disrupt the gardening accessories industry.
Home Decor
Waterproof and stylish potting mats present a disruptive innovation opportunity for the home decor industry.
Fashion
Personalized and stylish plant care accessories can disrupt the fashion industry, providing customers with trendy and fashionable options.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 37%
Activity 15%
Freshness 14%