Polaroid's Yosemite camera celebrates the National Park's 130th anniversary. In order to stay relevant among this generation's tech-savvy teens, Polaroid often blends elements of nostalgia with modern technological sensibilities. This camera differs, offering a more authentic retro experience.
The device is loaded with Polaroid’s 600 film, presenting an analog experience for the hobbyist or more seasoned photographer. What's most exciting about the release is the design, which drew its inspiration from the Yosemite gift shops of the 70s. The design boasts a nostalgic colorway with mustard yellows and more subdued tones. In addition to celebrating the landmark, a portion of the sales from each purchase will be donated to the Yosemite Conservancy, which helps to protect and preserve the National Park.
Image Credit: Parks Project