Whimsical Raver Editorials

This Design Scene Exclusive Highlights Pink Wig Hairstyles

Edgy clothes and pink wig hairstyles take center stage in Design Scene's latest editorial exclusive. The image series features 17 year old model Yana Dobroliubova who pulls off an unconventional and striking look.

Yana is captured by photographer Daniele Rossi's lens and is outfitted by wardrobe stylist Emily Lee. Her clothes consist of vibrantly patterned dresses, black and white separates and edgy little black dress staples that are a nod to nostalgic, raver styles from the 90s.

As the 90s re-emerge in the fashion scene, the decade's alternative clubwear is becoming popular among today's youth. In addition to its edgy fashions, this editorial boasts pink wig hairstyles by Mimmo Di Maggio and washed out beauty looks by Sara Del Re.

90s Revival Fashion
The re-emergence of 90s alternative clubwear presents an opportunity for fashion brands to tap into nostalgic raver styles and cater to today's youth.
Vibrant Patterned Dresses
The popularity of vibrantly patterned dresses as showcased in this editorial suggests an opportunity for brands to embrace bold and unique prints in their designs.
Pink Wig Hairstyles
The trend of pink wig hairstyles opens up new possibilities for hair salons and wig retailers to offer unconventional and striking hair options to their customers.

Industries Being Reshaped

Fashion
The fashion industry can embrace the 90s revival trend to create edgy and nostalgic clothing pieces that appeal to a younger demographic.
Beauty
Beauty brands and salons can explore the trend of washed out beauty looks and offer products and services to achieve this ethereal and understated aesthetic.
Hair
The popularity of pink wig hairstyles presents an opportunity for the hair industry to innovate with new wig designs, colors, and styling techniques.
SCORE
2.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 20%
Freshness 8%