Face-Stifling Sleepers

Ostrich by Kawamura Ganjavian is an Oasis for the Sleep Deprived

Ostrich by Kawamura Ganjavian is a unique creation that was designed for the working man or woman who consistently burns away at both ends of the candle. The design enables a person to grab some quick shut eye without being disturbed by light or a lack of comfort.

Ostrich by Kawamura Ganjavian is a combination of a pillow and filter of external stimuli. When everyone is chomping away on their ham and cheese sandwiches and you need a little nap at the office, you will know where to turn.

The designer refers to the Ostrich as a mirco-environment as a result of its ability to effectively block out light and noise. This is a novel to solution to a common problem.

Micro-environment Products
Products that provide a personal space in public settings, like the Ostrich by Kawamura Ganjavian, offer opportunities to design more efficient and attractive alternatives.
Sleep-enhancing Gear
Innovative products like the Ostrich by Kawamura Ganjavian indicate the need for future advancements in sleep-enhancing gear that can blur the line between comfort and utility.
Multifunctional Product Design
The unique combination of a pillow and filter of external stimuli in the Ostrich by Kawamura Ganjavian highlights the potential for multifunctional product design in various industries.

Industries Being Reshaped

Office Furniture and Supplies
The Ostrich by Kawamura Ganjavian presents an opportunity for office furniture and supplies manufacturers to create products that promote well-being and productivity in the workplace.
Travel and Hospitality
The demand for sleep-enhancing gear like the Ostrich by Kawamura Ganjavian indicate opportunities for the travel and hospitality industries to provide innovative solutions to improve the quality of sleep for travelers.
Fitness and Wellness
Products like the Ostrich by Kawamura Ganjavian suggest opportunities for the fitness and wellness industry to create sleep-enhancing gear that can help individuals relax and recharge after a workout or stressful day.
SCORE
4.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 81%
Freshness 8%