Ancient Nail Lacquer

This OPI Black Shatter Nail Polish is Ultra Hot

The new OPI Black Shatter nail polish is one that will crack on its own, giving your digits an ancient yet modern and chic look.

OPI Black Shatter is flying off of shelves and giving girls a DIY leopard-print nail. After painting your nails whichever colour you prefer and letting them dry, you can use OPI Black Shatter as a top coat over your colored polish. After a few seconds, the top coat cracks, letting your base color shine through.

Unfortunately, Black Shatter only comes in a matte finish, so you’ll have to top coat the look if you want your nails to be glossy overall. Gorgeous and definitely stylish, OPI Black Shatter is being worn by both celebrities and fashionistas alike. This top coat is definitely an interesting way to add some spice to your classic nail polish color.

Cracked Nail Polish
The trend of using cracked nail polish as a top coat over colored polish is disrupting the traditional nail polish market and creating opportunities for more experimentation with nail art.
DIY Nail Art
The rise of DIY nail art, including the use of cracked nail polish, is creating opportunities for beauty and cosmetics companies to create more affordable and user-friendly nail art kits.
Matte Finish
The trend of the matte finish in nail polish is disrupting the traditional glossy finish and creating opportunities for more experimentation with different textures in nail art.

Who This Affects Most

Beauty and Cosmetics
The trend of using cracked nail polish and DIY nail art is disrupting the traditional nail polish market and creating opportunities for companies to innovate new products and techniques.
Fashion
The rise of cracked nail polish and other nail art trends is creating opportunities for fashion brands to collaborate with beauty and cosmetics companies to create coordinated looks from head to toe.
Arts and Crafts Retail
The trend of DIY nail art and the use of new textures like matte polish is creating opportunities for arts and crafts retailers to expand into the beauty market and sell more specialized products.
SCORE
5.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 58%
Activity 93%
Freshness 8%

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