Kangol is bringing back old school streetwear styles with its newest collection.
For the first time ever Kangol has launched an apparel collection. Like the brand's hats, which were ubiquitous in the 90s, the collection draws on the old school streetwear styles of stars like Missy Elliot, Aaliyah, and J Lo. In all, there are pieces for both women and men, including graphic T-shirts, premium hoodies, jogger sets, tracksuits, and more. The overall look is a blend of athletic and comfortable styles with streetwear-inspired details. For instance, there are crewnecks with embroidered with the brand's logo, jogger sets in camouflage fabrics, and track jackets with bold lettering.
Kangol’s debut apparel collection is available now from Fashion Hub Club's online store.
Image Credit: Kangol
Why This Trend Is Growing
- 90s Streetwear-inspired Apparel
- Opportunity for brands to tap into nostalgia and bring back old-school streetwear styles with a modern twist.
- Gender-inclusive Streetwear
- Disruptive innovation opportunity to create apparel collections that cater to both men and women, blurring gender lines in fashion.
- Athleisure with Streetwear-inspired Details
- Opportunity to create clothing that blends comfort and athletic style with streetwear-inspired branding and graphics.
Industries Being Reshaped
- Fashion
- Fashion brands can tap into nostalgia by bringing back old-school streetwear styles with a modern twist to appeal to a broader audience.
- Apparel Manufacturing
- Manufacturers can develop gender-inclusive clothing collections that cater to both men and women, blurring gender lines in fashion.
- Athleticwear
- Athleticwear brands can incorporate streetwear-inspired branding and graphics into their products to tap into the demand for trendier workout clothes.
