The Nike Hypervenom Liquid Diamond is a soccer shoe inspired by Neymar affinity for diamonds, which is unsurprising given that Neymar loves to be flash on and off the pitch.
The 'liquid' inspiration for the shoe comes from Neymar's playing style, which is extremely fluid and versatile. For this reason, a liquid diamond aesthetic was chosen for the shoe's upper. This NikeSkin upper has a textured canvas which forther accentuates the color.
Neymar himself seems to like the boots, saying that they successfully "capture my bold and cheerful nature."
The Nike Hypervenom Liquid Diamond is yet another example of how Nike creates products that weave in the human stories of their star athlete ambassadors, rather than merely representing their sporting excellence.
The Nike Hypervenom Liquid Diamond Features a Fluid Aesthetic
Rahul Kalvapalle — February 5, 2015 — Fashion
References: news.nike & footyheadlines