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Bar-Locating Apps

This Nightlife App Helps Users Track Down the Perfect Drink in Any City

— June 27, 2015 — Lifestyle
'DrinkAdvisor' is a new nightlife app that is dedicated to helping users find the best bars, nightclubs and cocktails in the most popular cities around the world. With a list of bars in over 200 different cities, the app is perfect for travelers and locals alike.

The nightlife app is free for iOS and Android users and it helps provide users with a comprehensive list of well-established bars and nightclubs. The app is available in nine different languages and features reviews and ratings for each listing. Users can hunt down the best bars simply by using the app's customizable search options. Users can then search for anything from outdoor terraces to karaoke bars.

With over 10,000 bars and clubs listed, there is sure to be something to satisfy every user.
Trend Themes
1. Smart Bar-locating Apps - There is a disruptive innovation opportunity in developing smart bar-locating apps that incorporate user preferences and real-time data for personalized recommendations.
2. Interactive Nightlife Apps - An opportunity exists for interactive nightlife apps that offer users features such as booking reservations, ordering drinks, and participating in events for a more engaging experience.
3. Social Nightlife Apps - Social nightlife apps that allow users to connect with friends, share experiences, and discover new venues based on friend recommendations could revolutionize the way people socialize.
Industry Implications
1. Hospitality Industry - The hospitality industry can benefit from incorporating smart bar-locating apps and interactive nightlife apps into their customer experience, fostering loyalty and differentiation.
2. Travel Industry - By partnering with nightlife apps, travel companies can enhance their travel packages and offer a more extensive and personalized experience for the millennial traveler.
3. Technology Industry - Opportunities lie in the development of the underlying technology that powers nightlife apps, including machine learning algorithms for personalized recommendations, real-time data integration, and social media features.
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