Pastel Salmon-Toned Trainers

New Balance Decks Out its 9060 Silhouette in 'Crystal Pink'

To celebrate the summer, the iconic New Balance 9060 is receiving a new update. The versatile and classic silhouette now arrives in a charming 'Crystal Pink' colorway, featuring a delightful combination of suede and mesh materials.

Boasting a pastel pink upper, the new iteration is outlined with white accents. Sitting atop a cream and white midsole, the New Balance 9060 provides a blend of style and functionality. The sneaker boasts black rubber outsoles, white laces, and a dual-density midsole equipped with ABZORB and SBS cushioning.

Interested consumers can look forward to the release of the New Balance 9060 'Crystal Pink' in the upcoming months. The sneaker will be available at select retailers and online for $160 USD.

Image Credit: New Balance, <a rel='nofollow' href='https://hypebae.com/2023/7/new-balance-9060-crystal-pink-release-details'>hypebae</a>, <a rel='nofollow' href='https://www.newbalance.com/'>newbalance</a>

Pastel Color Footwear
The rise of pastel colorways in footwear provides an opportunity for brands to capitalize on the summer season and offer consumers new and refreshing options.
Versatile Silhouette Updates
Brands can attract consumers by updating classic sneaker silhouettes with new colorways and materials, allowing for a mix of style and function.
Enhanced Cushioning Technology
The integration of advanced cushioning technologies like ABZORB and SBS in sneakers presents an opportunity for brands to offer superior comfort and support to customers.

Industries Being Reshaped

Footwear
The footwear industry can take advantage of the demand for pastel colorways by incorporating them into new product releases and marketing campaigns.
Fashion Retail
Fashion retailers can promote versatile sneaker updates to attract customers looking for trendy and functional footwear options for different occasions.
Sports Equipment
Sports equipment manufacturers can tap into the enhanced cushioning trend by incorporating advanced technologies in their athletic shoe offerings for improved performance and comfort.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 67%
Activity 61%
Freshness 19%