Gender-Nonconforming Victorian Fashion

This New 44STUDIO Collection Pays Tribute to Oscar Wilde

The iconic Irish poet and playwright Oscar Wilde was the inspiration behind this new 44STUDIO collection for the Fall/Winter 2018 season, which was presented during Paris Fashion Week.

As Wilde is known to be "one of the most controversial and transgressive figures of the late Victorian London society," he functions as the perfect source of inspiration for a selection of designs that go beyond dated gender norms.

Throughout the images that comprise the new 44STUDIO lookbook, male models are shown sporting garments that are traditionally considered feminine, such as frilled skirts, fishnet tights, high heels, and gowns. Also spotlighted in the collection are boldly oversized garments, such as a pinstriped jacket that has a poncho-like fit.

Gender-nonconforming Fashion
Opportunity for disruption in the fashion industry by challenging traditional gender norms and breaking down barriers of gender expression.
Inspired by Controversial Figures
Exploring designs that draw inspiration from iconic and transgressive figures from history, offering unique and provocative creative directions.
Oversized and Unconventional Garments
Incorporating boldly oversized and non-traditional designs to create distinctive fashion statements and challenge conventional ideas of fit and style.

Where This Applies

Fashion
An opportunity for fashion designers and retailers to embrace gender diversity and inclusivity in their collections and marketing strategies.
Creative Arts
Exploring the use of controversial figures as inspiration in various creative disciplines, such as art, photography, and film.
LGBTQ+ Advocacy
Using fashion as a vehicle for promoting acceptance and celebrating individuality, particularly within the LGBTQ+ community.
SCORE
3.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 33%
Freshness 8%