Mowalola works in collaboration with New Balance on a new iteration of the 9060 sneaker model that is set to launch tomorrow. The new design stems from a Y2K inspiration to deliver retro elements and is made from a blend of leather and mesh throughout the upper.
It rests on top of a chunky ABOZORB midsole foundation to create an athletic base foundation. The retro-futuristic look is brought forward with the details applied by Mowalola, which is known for its 00s-themed clothing design. The new shoes include a dark tonal palette in terms of the colorway and then are accented with a stark and vibrant tonal contrast in the form of the paneling detail and logo branding.
Image Credit: Mowalola
Key Themes Behind This Trend
- Retro-futuristic Fashion
- Opportunity for brands to blend futuristic and retro elements in their designs.
- Athleisure Footwear
- Opportunity for companies to create athletic sneakers that double as trendy fashion statements.
- Collaborative Designs
- Opportunity for brands to collaborate with designers to create unique and limited edition products.
Where This Applies
- Fashion
- Industry can create new clothing and footwear designs using retro-futuristic and athleisure trends.
- Sportswear
- Industry can create athletic sneakers that are both comfortable and stylish.
- Design
- Industry can offer design services to help brands collaborate and create unique products.
