Mattel Mindflex and Star Wars Force Trainer are two of the new brainwave toys shown off at the New York Toy Fair this week. Both of these toys use an EEG sensor to measure brain activity and translate it to fans. The fans in turn move an object, a ball in the case of these games.
The Mindflex game allows for a variety of 9 configurations and will retail for about $80. The Star Wars Force Trainer has a training ‘course’ of 15 levels as well as Star Wars music and sound effects, but is slightly more expensive at about $130.
Both are likely to be best seller toys for the 2009 Christmas season.