The McQ by Alexander McQueen Resort 2015 collection is true to form. Edgy and dark, the looks are nevertheless inherently feminine. Whether that is due to the deceptive floral pattern motif or a dresses fit for urban living, that is left up to the viewer. Of course, the fits themselves are relaxed and slightly androgynous.
Shot against a stark white backdrop, the McQ by Alexander McQueen Resort 2015 collection stands out even more. What makes the line particularly eye-catching is its unique pattern. Dubbed 'Festival,' it may look like a bunch of flowers, but it is actually made up of cigarette butts, water bottles and aspirin, everything a girl could come across at a concert.
What Makes This Trend Stand Out
- Dark Street-savvy Fashion
- Opportunity for fashion brands to adopt edgy and dark designs that are inherently feminine.
- Deceptive Floral Pattern Motif
- Potential for incorporating deceptive floral patterns in clothing designs to create a contrasting aesthetic.
- Relaxed and Androgynous Fit
- Opportunity to design dresses that are relaxed and slightly androgynous for urban living.
Sectors Adopting This
- Fashion
- Fashion brands can explore edgy designs and deceptive floral patterns in their collections.
- Art
- Artists can create unique patterns using unconventional materials to challenge traditional perceptions.
- Music and Concerts
- Concert organizers can consider incorporating eco-friendly fashion designs that reflect the festival atmosphere.
