Mario Kart in real life is a dream come true for many Nintendo fans. The guys at Waterloo Labs stopped wishing and made it a reality with the help of a Wi-Fi network and a complex RFID system.
Each go-kart, fitted with its own unique RFID chip, can signal to the other go-karts as to what weapons are used and what sorts of power-up effects should follow after picking up an item (e.g. sudden braking or full throttle ability).
The result is pure awesomeness, and Andrew Sztein, a fellow Trend Hunter, is a fan. Andrew is a gamer at heart. From the old-school days of NES to the new-school era of the PS3, Andrew has played them all. Come join him as he shares his thoughts on real-life video games, what inspires him and what he does to simply kick back and unwind. Hint: it involves beer and hockey.
What Makes This Trend Stand Out
- Real-life Video Games
- Creating real-life versions of popular video games provides a new and immersive experience for gamers.
- RFID Technology Integration
- Implementing RFID technology in recreational activities opens up possibilities for interactive and customizable experiences.
- Gaming-inspired Experiential Marketing
- Utilizing real-life video game recreations as a marketing tool can generate excitement and engagement with consumers.
Sectors Adopting This
- Entertainment
- The entertainment industry can explore new avenues for immersive experiences and attract a wider audience through real-life video games.
- Technology
- The integration of RFID technology in recreational activities presents opportunities for innovation and growth in the technology industry.
- Marketing
- Experiential marketing campaigns that incorporate gaming elements can create buzz and drive consumer engagement in the marketing industry.
