Old Hollywood-Inspired Collections

MARCELL VON BERLIN Shares Glitz and Glamor for Spring/Summer

MARCELL VON BERLIN has released a new Hollywood glamour-inspired collection for Spring/Summer 2023. The collection focuses on embodying the aesthetics of vintage Palm Springs as a tribute to LA’s captivating and charismatic culture, and this is done through the usage of varying materials and textures.

MARCELL VON BERLIN focuses on sharing retro, color-filled apparel with playful textural elements for this release, offering feather-trimmed orange suits, snake prints, and oversized knitwear. Californian touches can be found most prominently in the leather footwear offerings and accessories that complete the collection.

“For me, Palm Springs is a mood: fun yet classy with intricate details. The desert town has been attracting Hollywood A-listers since the 1920’s and the glitz and glamour from that era is still alive and kicking, which is the exact energy I wanted to embody with this collection," says MVB designer Marcell Putsul.

The MARCELL VON BERLIN Spring/Summer collection launches on the brand’s website in October 2022.

Image Credit: MARCELL VON BERLIN

Vintage Hollywood Fashion
The success of MARCELL VON BERLIN's Old Hollywood-inspired collection points to a growing trend for vintage aesthetic fashion.
Retro Textures and Materials
The usage of varying materials and textures in MARCELL VON BERLIN's Spring/Summer 2023 collection suggests a trend towards vintage-inspired fashion with playful textural elements.
California Chic
The Californian touches found in MARCELL VON BERLIN's collection indicate a trend towards fashion influenced by Californian culture and vibes.

Who This Affects Most

Fashion
The success of MARCELL VON BERLIN's Old Hollywood-inspired collection and the trend towards vintage aesthetic fashion creates an opportunity for fashion brands to incorporate retro elements into their designs and collections.
Footwear
The prominence of leather footwear offerings and accessories in MARCELL VON BERLIN's collection points to a trend for vintage-inspired footwear and accessories.
Retail
The upcoming release of MARCELL VON BERLIN Spring/Summer collection on the brand’s website in October 2022 creates an opportunity for retail businesses to tap into the trend for vintage aesthetic fashion by carrying similar collections.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 94%
Activity 60%
Freshness 13%

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