Color-Focused Outdoor Apparel

Li-Ning Shares the Colorful Unisex Summer 2022 Range

Li-Ning is returning with a new Summer 2022 collection inspired by summer exploration. The unisex range incorporates bold color combinations, ‘90s rave aesthetics, technical fabrics, and an array of footwear. Consumers can shop Li-Ning’s selection of reversible outwear to keep dry in the rain, while other offerings are ideal for fans of oversized, baggy silhouettes.

Standout pieces include workwear-style Y2K denim, acid-print silk shirts, and utilitarian jackets. Li-Ning also incorporates footwear into the Summer 2022 collection, presenting a pair of motocross sneakers in green, navy blue, white, and orange. Additional footwear options include a low-cut orange sneaker with green laces, a chunky velcro strap, and a pair of laced Croc-style sneakers with holes throughout.

The Li-Ning Summer 2022 collection will debut on the brand’s website in the coming weeks.

Image Credit: Li-Ning

Bold Colors in Fashion
Fashion companies can introduce striking, multicolor designs in apparel to provide new options for customers looking to stand out and express their individuality.
90s Style Revival
Businesses can capitalize on the nostalgic appeal of the 90s by incorporating iconic fashion elements from that era into their designs.
Functionality in Fashion
Fashion companies can create stylish and functional designs using technical fabrics, reversible outwear, and utilitarian jackets.

Who This Affects Most

Fashion
Companies in the fashion industry can incorporate these trends into their designs, providing customers with bold and unique apparel options.
Footwear
Shoe companies can create new offerings featuring bold color combinations and chunky, 90s style silhouettes to tap into the current trend in fashion.
Outdoor Apparel
Businesses in the outdoor apparel industry can offer functional and stylish options to customers, including reversible outwear and other utilitarian designs.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 11%
Freshness 13%

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