Minimal Relaxed Fall Streetwear

The KITH Fall 2019 Capsule is Described as an Evolution

The KITH Fall 2019 capsule was recently unveiled and Ronnie Fieg highlights a relaxed approach towards the colder season this year. The selection features clean and minimal outerwear designs alongside apparel that is ready for lounging purposes.

Fieg describes the assortment, “this fall’s product is such an improvement from anything we’ve made." He continues talking about how proud he is of the brand's evolution throughout the years on an Instagram post debuting the seasonal collection. The rest of the capsule is full of basic yet strong designs that are excellent for layering through the transition into the season. The color palette is fairly light with hues of cream, blue, and pink as well as white.

Relaxed Fall Streetwear
Creating comfortable and relaxed streetwear designs for the fall season.
Clean and Minimal Outerwear
Emphasizing sleek and minimalistic designs in outerwear for a stylish fall look.
Loungewear for Transitioning Seasons
Designing apparel that is suitable for both lounging at home and layering during seasonal transitions.

Where This Applies

Fashion
Exploring new ways to create comfortable and stylish streetwear for the fall season.
Apparel
Incorporating clean and minimalistic designs into outerwear to cater to the modern consumer.
Retail
Offering a range of versatile and multi-purpose clothing options for customers transitioning from summer to fall.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 75%
Freshness 9%