The new Kicks Hi 2011 Spring/Summer collection for men exhibits its casual pieces in a fearless manner. The lookbook for the Kicks Hi 2011 Spring/Summer collection takes its designs on an adventure through the Great Canyon, thick forests and beautiful tropical beaches.
The collection for men features a variety of warm-weather essentials including vibrant graphic T-shirts, detailed fitted caps, casual shorts and various accessories. The photographs showcased in the Kicks Hi 2011 Spring/Summer collection lookbook are what really captivate viewers. The relatively simple pieces from the collection are cleverly contrasted with the beautiful landscapes. Such settings allow for the clothing to stand out in the natural light and backdrops. The Kicks Hi 2011 Spring/Summer collection is available for purchase through a variety of retailers.
Key Themes Behind This Trend
- Outdoor Fashion
- Disruptive innovation opportunity: Develop sustainable outdoor clothing with innovative materials and eco-friendly manufacturing processes.
- Adventure Lookbooks
- Disruptive innovation opportunity: Create immersive virtual reality lookbooks that transport customers to dynamic outdoor locations.
- Casual Essentials
- Disruptive innovation opportunity: Design a subscription service that delivers curated sets of casual essentials based on personal style preferences.
Where This Applies
- Apparel
- Disruptive innovation opportunity: Integrate smart textiles and wearable technology into outdoor apparel for enhanced functionality and connectivity.
- Photography
- Disruptive innovation opportunity: Develop automated drone photography services for capturing stunning outdoor images for fashion campaigns.
- E-commerce
- Disruptive innovation opportunity: Leverage virtual reality and augmented reality technologies to create immersive online shopping experiences for outdoor fashion brands.
