Festive Holiday Streetwear

The Kenzo 2017 Holiday Capsule Collection is Comfortably Chic

The Kenzo 2017 Holiday Capsule Collection consists of eye-catching pieces that evoke a festive point of view. The collection will be available for purchase in November and will be sold for a limited time. Boasting memorable looks like indigo puffer jackets with an oversized silhoiette, this collection also offers statement sweaters with the brand's signature tiger embroidery motif.

Logo-adorned graphic tees, sporty baseball caps, and branded backpacks round off the collection and are its other memorable pieces. Presented in a youthful catalog, the Kenzo 2017 Holiday Capsule Collection is nothing short of fun.

Fusing of-the-moment athleisure basics with more vibrant collector's items, the apparel line is both daring and functional -- two qualities that Kenzo pieces are consistently synonymous with.

Festive Streetwear
Disruptive innovation opportunity: Creating a line of streetwear that combines festive designs with high-quality materials and functional features.
Limited Time Collections
Disruptive innovation opportunity: Introducing limited time collections that create a sense of urgency and exclusivity for customers.
Logo-adorned Statement Pieces
Disruptive innovation opportunity: Designing statement pieces that prominently feature the brand's logo to create a strong brand identity and appeal to fashion-forward consumers.

Sectors Adopting This

Fashion
Disruptive innovation opportunity: Introducing innovative designs and limited time collections in the fashion industry to attract trend-conscious consumers.
Apparel
Disruptive innovation opportunity: Incorporating festive and functional elements into streetwear to differentiate from traditional apparel offerings.
Retail
Disruptive innovation opportunity: Leveraging limited time collections and exclusive designs to drive foot traffic and boost sales for retailers.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 65%
Activity 7%
Freshness 8%