Super Food Egg Bites

Starbucks Launched Its Kale and Portabella Mushroom Sous Vide Egg Bites

In time for the new year, Starbucks unveiled its Kale and Portabella Mushroom Sous Vide Egg Bites, a new menu addition that joins other recent additions like the Honey Almondmilk Cold Brew and Pistachio Latte.

The super food-integrated breakfast option combines savory flavors of kale and portabella mushrooms, and packs in an impressive 15 grams of protein with each serving. Vegetarian-friendly and easy to consume on the go, the new Sous Vide Egg Bites are a healthy meal replacement or snack for those looking to increase their protein and vegetable intake, while also cutting back on carbs to meet their new year's goals. Despite their compact size, the Sous Vide Egg Bites are filling and provide long-lasting energy.

Image Credit: Starbucks

Healthy Fast Food Options
Starbucks' new Kale and Portabella Mushroom Sous Vide Egg Bites contribute to the rise in demand for healthy fast food options.
Vegetarian-friendly Snacks
Starbucks' Kale and Portabella Mushroom Sous Vide Egg Bites cater to the growing number of consumers adopting a plant-based diet.
Protein-enhanced Food Products
Starbucks' Kale and Portabella Mushroom Sous Vide Egg Bites tap into the growing trend of protein-enhanced food products.

Where This Applies

Food and Beverage Industry
The launch of Starbucks' Kale and Portabella Mushroom Sous Vide Egg Bites demonstrates the food and beverage industry's need to cater to the health-conscious consumer.
Fast Food Industry
The rising demand for healthy fast food options, as evidenced by Starbucks' new Sous Vide Egg Bites, is an opportunity for innovation and growth in the fast food industry.
Plant-based Food Industry
The increase in plant-based diets, of which Starbucks' Kale and Portabella Mushroom Sous Vide Egg Bites are a part, points to disruption and opportunity within the plant-based food industry.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 97%
Freshness 10%

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