Simplified Retro Sneakers

These JW Anderson Sneakers Take Inspiration from Early Gym Shoes

A new line of JW Anderson sneakers have made their debut, marking a first for the British fashion house that's largely known for its unisex styles.

The label's sneaker designs are said to take inspiration from early gym shoes, and bear a resemblance to the classic Chuck Taylor All-Stars that were originally made for basketball. The JW Anderson sneakers boast a leather and canvas build, which is accented by a thick gum sole that supplies it with a chunky aesthetic. The leather material is laid overtop of the canvas and attached with exposed stitching, giving the sneakers a slightly unfinished look that adds to their appeal.

The JW Anderson sneakers are expected to launch in May 2021, and will be available in neutral and bright colorways.

Image Credit: JW Anderson

Retro-inspired Sneakers
Opportunities for other fashion brands to create new lines of nostalgic shoe designs
Gym-inspired Fashion
Innovation opportunities to incorporate early gym wear into modern clothing and accessories
Chunky Sole Sneakers
Opportunities for sneaker brands to create unique, thick-soled designs

Sectors Adopting This

Fashion
Opportunities for fashion brands to capitalize on consumers' desire for nostalgic, retro-inspired designs
Athletic Wear
Innovation opportunities for athletic wear brands to create clothing and accessories inspired by early gym wear
Footwear
Opportunities for footwear brands to create unique sneakers with thick, chunky soles
SCORE
6.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 88%
Freshness 10%