Haute Hazmat Suit Fashion

The Latest QIAODAN Menswear Collection is Disease-Proof

Hazmat suit fashions are often associated with infectious diseases, nuclear disasters and narcotics but have recently become a staple on international runways. With the global Ebola scare, designers are turning the unfortunate crisis into an opportunity for self expression. In the case of designer Yin Peng, his latest collection for QIAODAN does just that.

The label's Spring/Summer 2015 range was presented during Mercedes-Benz Fashion Week in China and stunned audience members with its hazmat suit fashions that were both apocalyptic and edgy in their aesthetic.

Models took to the stage in gas masks and sporty ensembles that were reminiscent of the ensembles worn by Breaking Bad characters Walter White and Jesse Pinkman. The institutional ensembles were displayed in a neutral palette and featured unconventional material combinations.

Hazmat Suit Fashion
Opportunity for fashion designers to create avant-garde, apocalyptic-inspired collections.
Self Expression Through Fashion
Chance to use fashion as a form of personal expression, even in times of crisis.
Unconventional Material Combinations
Innovation in fashion industry by using unexpected materials to create unique garments.

Sectors Adopting This

Fashion Design
Fashion designers can capitalize on the popularity of hazmat suits and create unique, edgy collections.
Personal Protective Equipment
Opportunity for manufacturers to innovate and create fashionable yet protective hazmat suits.
Textile Manufacturing
Chance for textile companies to develop unconventional materials that can be used in fashion and protective gear.
SCORE
4.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 48%
Freshness 8%

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