Elie Saab's 2018 Spring couture line boasts a hand-embroidered sequin gown, featuring a total of 9,000 small shiny disks and crystals. The designer wasn't just expressing the elegant and party-esque fashion of a bygone era, but was also channeling the buoyant attitude of women. The designer told Vogue he "was inspired by the energy and atmosphere of this iconic time, where women lived largely and dressed beautifully."
The haute couture's Art Deco motifs are captured in the geometrical positioning of the embellishments on top of a nude tulle fabric, ultimately giving the illusion of floating jewelry. Elie Saab has selectively combined his beautiful hand-embroidered sequin gowns with assertive accessories such as eye-catching feather detailing and over-sized bowl designs.
What's Driving This Trend
- Hand-embroidered Sequin Gowns
- Disruptive innovation opportunity: Explore new ways to incorporate traditional hand-embroidery techniques with modern designs.
- Roaring Twenties Fashion
- Disruptive innovation opportunity: Use the energy and atmosphere of the Roaring Twenties as inspiration for new fashion collections.
- Art Deco Motifs
- Disruptive innovation opportunity: Incorporate Art Deco motifs into various design elements, such as fabrics, accessories, and home decor.
Who This Affects Most
- Fashion Design
- Disruptive innovation opportunity: Combine traditional craftsmanship with innovative techniques to create unique and luxurious fashion pieces.
- Jewelry and Accessories
- Disruptive innovation opportunity: Experiment with new ways to incorporate jewelry-like embellishments into accessories, such as bags, shoes, and headpieces.
- Interior Design
- Disruptive innovation opportunity: Bring Art Deco motifs into interior design elements, such as furniture, wallpaper, and lighting fixtures.
