Neoprene Sleeve Sneakers

Jordan Returns with the 'Grey Multicolor' Jordan System.23 Silhouette

Jordan Brand has returned with a new ‘Grey Multicolor’ colorway for the Jordan System.23 silhouette. The sneaker, which has drawn comparisons to Crocs’ signature shoes, utilizes a removable neoprene bootie and a shell-like rubber exterior. The neoprene sleeve comes in a multicolor design that incorporates shades of red, yellow, magenta, and baby blue, and resembles the Jordan elephant print.

The exterior is coated in a neutral gray tone, which is a stark contrast to the bold shades shown on the sleeve. It comes with ventilation holes on the toe boxes and a cutout heel compartment. Consumers can spot Jordan’s Jumpman branding on the lateral heel.

The Jordan System.23 Clog in ‘Grey Multicolor’ debuts on Sep 1, 2022.

Image Credit: Nike

Neoprene Sneakers
The use of neoprene in sneakers opens up opportunities for innovative designs that prioritize comfort and flexibility.
Multicolor Designs
The popularity of the 'Grey Multicolor' Jordan System.23 silhouette suggests that there is a growing demand for sneakers with vibrant, attention-grabbing designs.
Removable Booties
The incorporation of removable neoprene booties is a trend that may be applied to other types of footwear to offer consumers versatility and adaptability.

Where This Applies

Athletic Footwear
The athletic footwear industry can use neoprene and other innovative materials to create more comfortable, breathable, and durable sneakers.
Fashion
The fashion industry can incorporate the vibrant multicolor designs seen in the Jordan System.23 silhouette to create unique and eye-catching shoe designs that appeal to a broad range of consumers.
Healthcare
The healthcare industry can use neoprene and other flexible materials to create more comfortable and adaptable footwear options for patients and healthcare workers.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 40%
Activity 30%
Freshness 13%