Technology-Infused Fall Sportswear

Goldwin's FW21 Capsule Prepares for Extreme Sports in the Cold

Outerwear expert Goldwin introduces its latest collection designed for the Fall/Winter 2021 season full of designs that are ready to combat the cold with confidence. The brand dives into the world of extreme sports in mind when designing the new pieces.

The Japanese brand taps into its own archives for the season, featuring pieces that are seamless to transition into the Fall. There are also performance designs and casual pieces that are fitting for daily wearing. There are classic durable materials including GORE-TEX and PERTEX SHIELD AIR that make up the range. The rest of the capsule includes breathable jackets, trousers, accessories, and hats. The notable detailing that can be seen throughout the range includes the adjustable pockets and hidden storage.

Image Credit: Goldwin

Extreme Sports Apparel
Opportunity for brands to infuse technology into sportswear to cater to the needs of athletes in extreme sports.
Seamless Design
Opportunity for brands to create designs that seamlessly transition from one season to the next.
Durable Materials
Opportunity for brands to use high-performance materials like GORE-TEX and PERTEX SHIELD AIR in their outerwear designs.

Who This Affects Most

Outdoor Apparel
Opportunity for brands in the outdoor apparel industry to cater to athletes in extreme sports.
Fashion
Opportunity for fashion brands to expand their product offerings to include functional and practical pieces.
Sporting Goods
Opportunity for sporting goods brands to innovate their product offerings to include high-performance materials and seamless designs.
SCORE
1.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 2%
Freshness 11%

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