Avant-Garde Kids Sneakers

Rick Owens Expands the Iconic Geobasket Shoe in Kids Sizing

As a part of the ongoing GETHSEMANE collection for the Fall/Winter 2021 season, Rick Owens continues to expand the Geobasket silhouette. This time around, the footwear line is offered in both kids and baby sizes. The iconic avant-garde silhouette is made in the Milk colorway detailed with black accents.

The shoes are made with full leather materials throughout the high-top sneaker that is true to the brand. It features the same overlaying details across the structure, the extended tongue, and the zippers along the side. The smaller iteration also features the same badges and tags found on the original with the off-white tonal laces and the same dramatic lugged sole unit foundation to round it all out.

Image Credit: Rick Owens

Avant-garde Kids Footwear
Expanding high-fashion, avant-garde design to the kids' footwear market.
Miniature Versions of Iconic Footwear
Creating miniature versions of popular shoe designs for children.
Luxury Baby Footwear
Expanding luxury footwear lines to include baby sizes.

Industries Being Reshaped

Fashion and Apparel
Opportunity to expand high-fashion designer footwear lines to include kids and baby sizes.
Children's Products
Innovating the children's footwear market with fashionable, statement-making options.
Luxury Goods
Offering luxury footwear options for babies and young children as an emerging market.
SCORE
0.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 10%
Activity 6%
Freshness 11%

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