The new Crabtree & Evelyn Floral Fragrance Collection is out just in time for the spring season. Soon flowers will be blossoming outside just like the ones depicted on the collection's lovely packaging, which features roses, lilies, irises and lavender. The flowers look like they have been painted with watercolors, which gives them a unique and soft look that's very feminine and pretty. The Floral Fragrance Collection packaging looks so nice that you wouldn't even have to wrap it if you wanted to give it as a gift.
The four scents were all inspired by popular springtime flowers that all smell wonderful. There is a scent for everyone whether you like extreme floral or more of a musky woodsy-type smell.
What Makes This Trend Stand Out
- Floral Fragrance Collection
- There is an opportunity for fragrance companies to create unique and feminine floral scents inspired by springtime flowers.
- Watercolor Packaging
- Packaging companies can explore the use of watercolor designs to create soft and visually appealing packaging for products.
- Personalized Scents
- There is a market for customizable fragrances that cater to individuals' preferences for extreme floral or musky woodsy scents.
Sectors Adopting This
- Fragrance
- The fragrance industry can capitalize on the trend of floral scents inspired by springtime flowers.
- Packaging
- The packaging industry can take advantage of the watercolor trend to create visually appealing packaging for various products.
- Beauty
- The beauty industry can tap into the market for personalized fragrances that cater to individuals' scent preferences.
