Leandro Granato's tears don't just stream down his face, but literally come flooding out in his eye paintings.
The Argentinian artists works of patchy paintings of different colored-spots and streaks are created when Granato snorts paint through his nose, and squirts them onto the canvas through his eyes. From an early age, Granato realized that there was a "special connection" between his nose and eyes that allowed air to travel between the two.
When the paint is ejected from his eyes, they don't just leak, but actually shoot out like a rainbow, dribbling down and blotching the canvas. To avoid hurting his vision, Granato uses a special formula of paint that he created himself to paint his eye paintings. His works can take anywhere from "10 minutes to a months to create," and fetch up to £1,500 per piece.
Why This Trend Is Growing
- Eye Paintings
- The trend of using unconventional parts of the body to create art opens opportunities for companies to develop new types of art supplies and canvases.
- Sensory Experience
- The rise of unconventional artworks, such as eye paintings, provides opportunities for immersive and multisensory brand experiences.
- Performance Art
- Artists like Leandro Granato are creating art in unconventional ways, leading to opportunities for companies to invest in performance art technology and materials.
Industries Being Reshaped
- Art Supplies
- Companies in the art supply industry could invest in developing new and unique supplies that cater to the growing trend of using unconventional parts of the body to create art.
- Visual Art
- The trend of unconventional art could lead to new forms of visual art and installations that provide immersive, multisensory experiences for audiences.
- Technology and Material Manufacturing
- Companies that develop performance art technology and materials have an opportunity to cater to artists creating unconventional artworks, such as Leandro Granato's eye paintings.
