Enlighted - the bra that will not leave you in the dark. It's covered with lovely white sequins and decorated with a quite imaginative silver snowflake design over each breast. Imagine the looks if you're wearing something sheer and your chest starts flashing. Not sure if these come for Hooter's girls, but if they did you could be blinded by the white LEDs - over 20 lights total.
Implications - With similar product designs dominating the North American market, consumers are finding it much more difficult to express their individuality. Corporations can counteract this problem by providing consumers with exclusive and varied product designs which are vastly dissimilar to their competition.