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Evonik Uses E-Cars and Dogs to Sell Accumulators

 - Oct 5, 2010
References: knsk.de & die-zeitungen.de
The German-based industrial group Evonik developed a stunning campaign for their new lithium ion accumulator made for E-Cars.

The Evonik campaign was created by the Hamburg-based Agency KNSK, and shows a dog pressed against the back window of an E-Smart. The remarkable slogan asks: "Who is reponsable that E-Cars speed up so fast?" giving the overall campaign a comedic and interesting spin. Check out the featured gallery to get a glimpse of this print.