Paris based company, Eglé Bespoke, has been reviewing the made-to-measure codes for a couple of years already. They begun with Bespoke shirts and have now launched made-to-measure jeans.
The concept is simple: YOU design your own jeans. You're asked to select your preferred cut, then can choose to colour of the stitching to be embroidered on your jeans in a pattern of choice, be it your initials or any other design you like. You can also choose the look of the denim washes, going with really dark, classic blue or worn look.
They are created out of the best Japanese denim, all cut and assembled in France.
What Makes This Trend Stand Out
- Customized Denim
- Offering customization options for denim clothing is disrupting traditional retail models and creating new revenue streams.
- Made-to-measure Apparel
- The made-to-measure apparel trend is gaining popularity as consumers look for personalized and unique fashion options.
- Online Tailoring
- Online tailoring services are disrupting traditional brick-and-mortar retail models, allowing customers to design and purchase custom clothing from the comfort of their own homes.
Sectors Adopting This
- Fashion Retail
- Fashion retailers can benefit from offering customers the ability to customize clothing, creating a unique and personalized shopping experience.
- E-commerce
- E-commerce platforms can disrupt traditional brick-and-mortar retail models by offering online tailoring services and made-to-measure apparel options.
- Textile Manufacturing
- Textile manufacturers can take advantage of the made-to-measure trend by offering high-quality custom fabrics and materials for apparel production.
