You can find zip-ties in every hardware store and they're always the same. Sure, they're handy as heck, but they have a fundamental flaw. The Easy_to_Cut concept elaborates on the simple binding strips with the inclusion of a tiny notch towards the open end of the line, enabling you to easily remove it later.
Just the simple addition of a groove in the plastic strap will mean that you're less likely to pierce wires and dent and scratch the object to which the Easy_to_Cut cable tie is bound. Kim Seongjin, Kim Seokhui and Lee Jongsung won a 2012 Red Dot Design Award for this simple but innovative idea that makes odd-jobs around the house a little easier and safer.