Category-Bending Fashion Collections

Dries Van Noten's FW22 Collection Aims to Blur Lines

Belgian fashion house Dries Van Noten has unveiled its Fall/Winter 2022 collection, a wide-ranging capsule that adheres to the theme of "Raucous beauty. Tender gender. Blurring lines."

As a result, the collection possesses a distinctly subversive quality, presenting a variety of looks that reject societal expectations and resist the pull of familiar high-fashion design codes. Instead, the pieces included in the Dries Van Noten FW22 collection bend categories, combine disparate elements, and play with texture, color, and technical construction in a genuinely progressive way. Some pieces focus on functionality, such as the sleek bomber jacket and puffer, while others indulge in style, as is seen with the double-breasted coats and kimono-like items.

In particular, the collection leverages an impressive range of premium materials, including leather, nylon, satins, velvet, faux fur, recycled cashmere, raw denim, wool, jersey, and more.

Image Credit: Dries Van Noten

Category-bending Fashion
Fashion designers are creating collections that blur traditional fashion categories, allowing for innovative combinations of material, texture, and style.
Subversive Design
Designers are creating pieces that reject societal expectations and resist familiar high-fashion design codes, leading to unique and daring fashion statements.
Premium Material Innovation
Fashion collections are leveraging an impressive range of premium materials, including leather, nylon, satins, velvet, faux fur, recycled cashmere, raw denim, wool, jersey, and more, opening up opportunities for sustainable and ethical material innovation in the fashion industry.

Where This Applies

Fashion and Apparel
The fashion industry is being disrupted through the development of innovative materials, subversive designs, and a blurring of traditional fashion categories.
Sustainability and Recycling
Sustainability and recycling industries can provide solutions and opportunities to support the use of recycled materials in the fashion industry.
Luxury Goods
The luxury goods industry can benefit from incorporating innovative materials and subversive designs, which can help to establish unique identities and stand out in a crowded marketplace.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 94%
Activity 55%
Freshness 12%

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