Freshly Bold Apparel

The DKNY Spring 2013 Campaign Features Model of the Moment Cara Delevingne

It model of the moment Cara Delevingne graces the DKNY Spring 2013 collection.

The British model is shot looking natural yet effortless as she gallivants around New York City. The model is donned in the newest styles and colors that we will be seeing more of for the upcoming season. Some of the most notable pieces are the bright and eye-catching cobalt blues, yellows and emerald green separates. These colorful pieces are offset by more basic white and black garments, which have classic and beautiful shapes to give them a modern feel.

Regardless of what she is put in, Ms. Delevingne adds a fresh and welcoming look and feel to the DKNY Spring 2013 campaign, which seems to reflects her real life persona. The campaign was shot by well known fashion photographer Patrick Demarchelier.

Bright Color Separates
Disruptive innovation opportunity: Embrace the trend of bold, eye-catching separates in bright colors to attract attention and stand out in the fashion industry.
Effortlessly Natural Look
Disruptive innovation opportunity: Explore the demand for natural, effortlessly beautiful models to create campaigns that resonate with consumers.
Classic Shapes with Modern Twist
Disruptive innovation opportunity: Combine classic garment shapes with modern elements to create timeless yet contemporary fashion pieces.

Who This Affects Most

Fashion
Disruptive innovation opportunity: Incorporate bold, vibrant colors and natural-looking models into fashion campaigns to capture the attention of consumers.
Photography
Disruptive innovation opportunity: Experiment with unique techniques and styles in fashion photography to create captivating campaigns.
Modeling
Disruptive innovation opportunity: Embrace the demand for models with a fresh, natural look to revolutionize the modeling industry.
SCORE
4.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 64%
Activity 49%
Freshness 8%