Raunchy Soap Bars

The Dirty Girl Soap Has a Prize in Its Center

Dirty Girl Soap has an interesting collection of entirely vegan soap bars for the hair, face and body.

Each bar is decorated with a phrase or picture on the front, and there is plenty of variety, so you can find the bar that really resonates with you. For instance, all the nasty gals out there can now own a bar with the word 'Dirty' (ironically) emblazoned on the front, because sometimes you have to "get clean by getting dirty." Meanwhile, all you self-identified sl*ts, can now "wash your mouth out with the sl*ttiest soap on the market." Finally, you can "exfoliate your inner b*tch" with the 'B*tch' bar.

Every "dirty girl" is encouraged to wash up because at the center of each bar is a tattoo choker. Better start scrubbing if you want the cute accessory!

Vegan Beauty Products
Opportunity to disrupt the beauty industry by providing entirely vegan beauty products.
Interactive Soap Bars
Opportunity to disrupt the soap market by creating interactive soap bars with prizes inside.
Bold and Edgy Branding
Opportunity to disrupt the branding industry by creating bold and edgy branding for products.

Where This Applies

Beauty
Opportunity to provide unique and entirely vegan beauty products for consumers.
Soap
Opportunity to create interactive soap bars with prizes inside to disrupt the soap market.
Branding
Opportunity to create bold and edgy branding for products to disrupt the branding industry.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 55%
Activity 59%
Freshness 8%

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