Bottled Water Bans

Del Posto Restaurant in NYC Leads Green Revolution

Renowned Italian restaurant, Del Posto, in New York City, is saying no to bottled water.

The green restaurant is following in the footsteps of many other restaurants in NYC and San Francisco who refuse to serve bottled water to their patrons.

Del Posto says they find it absurd to use packaged water when they have access to local water; especially since the scarcity of water has become a major issue in several parts of the world.

Bottled Water Bans
The trend of banning bottled water in restaurants is an opportunity for disruptive innovations in the beverage industry.
Sustainable Restaurants
The trend of green restaurants refusing to serve bottled water presents opportunities for disruptive innovation in the food service industry.
Local Sourcing
The trend of restaurants utilizing local water sources instead of packaged water opens up opportunities for disruptive innovation in the water industry.

Sectors Adopting This

Beverage Industry
The beverage industry can explore disruptive innovations to provide alternative solutions to bottled water in restaurants.
Food Service Industry
The food service industry can embrace disruptive innovations to promote sustainability by eliminating bottled water from their offerings.
Water Industry
The water industry has the opportunity to develop disruptive innovations that cater to the demand for local water sourcing in restaurants.
SCORE
1.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 11%
Activity 29%
Freshness 8%

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