Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,308 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,966 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,966 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,308 cutting edge ideas.

Convenience-Focused Hydrating Mixes

Plexus Worldwide Releases the Hydrate Cucumber Melon Flavor

— July 24, 2023 — Lifestyle
Plexus Worldwide recently released a new flavor for its popular hydration-boosting drink mix—Cucumber Lemon.

Perfect for athletes and those leading an active lifestyle, Plexus Hydrate is a convenient and flavorful drink mix that provides optimal hydration and electrolyte replenishment for the body. It includes essential minerals like potassium, magnesium, sodium, and calcium, supporting the proper function of muscles, nerves, heart, and brain. Additionally, the mix contains antioxidant-rich ingredients like tart cherry, aloe vera, and watermelon juice. With only 10 calories and no sugar, the formula is perfect for daily hydration during various activities and travel.

Plexus Worldwide makes the ultra-refreshing Cucumber Melon flavor of its product available for a limited time. The formula is gluten-free, vegan, non-GMO, and free from artificial colors, flavors, sweeteners, or preservatives.

Image Credit: Plexus Worldwide
Trend Themes
1. Convenience-focused Hydrating Mixes - Opportunity for disruptive innovation in creating convenient and flavorful hydration products with essential minerals and antioxidant-rich ingredients.
2. Optimal Hydration and Electrolyte Replenishment - Disruptive innovation opportunity to develop advanced hydration products that provide optimal electrolyte replenishment, supporting the proper function of muscles, nerves, heart, and brain.
3. Low-calorie and Sugar-free Hydration Solutions - Opportunity for disruptive innovation in formulating low-calorie and sugar-free hydration solutions suitable for daily use during various activities and travel.
Industry Implications
1. Health and Wellness - Disruptive innovation opportunities in the health and wellness industry to create innovative hydration products with essential minerals, antioxidants, and convenience features.
2. Sports and Fitness - Opportunity for disruptive innovation in the sports and fitness industry by developing advanced hydration solutions that offer optimal electrolyte replenishment for athletes and active individuals.
3. Food and Beverage - Disruptive innovation opportunities in the food and beverage industry to develop low-calorie and sugar-free hydration options that cater to health-conscious consumers.
5.9
Score
Popularity
Activity
Freshness