Beauty pageants are usually glamorized with bright lights, cameras, amazing outfits and impeccable hair and make-up. While the Craig McDean Vogue Italia photo shoot definitely has these things, it emulates a much darker feeling usually not associated with beauty queens.
Starring models Natasha Remarchuk, Irina Kravchenko and Juliana Schurig among others, the Craig McDean Vogue Italia editorial captured by photographer McDean contains none of the usual smiles flashed by pageant contestants but is instead full of sneers of envy and contempt. Complete with old school looks, like perfectly curled coifs and classic poufy dresses, the editorial is a nostalgic and honest look at what it takes to win that coveted crown.
Check out the Craig McDean Vogue Italia photo shoot for a behind-the-scenes peek at what truly goes on before and after the swimsuit competition.
What's Driving This Trend
- Dark Pageant Aesthetics
- Opportunity to disrupt traditional beauty pageant standards and explore alternative narratives of envy and contempt.
- Nostalgic Editorial Styling
- Opportunity to create fashion editorials that evoke a sense of nostalgia and authenticity.
- Behind-the-scenes Exposé
- Opportunity to showcase the reality of beauty pageants and challenge traditional perceptions.
Who This Affects Most
- Fashion Photography
- Opportunity to experiment with unconventional aesthetics in the world of fashion photography.
- Fashion Editorial
- Opportunity to tell unique stories and convey emotions through unconventional fashion editorials.
- Documentary Filmmaking
- Opportunity to create behind-the-scenes documentaries that provide a raw and unfiltered perspective on beauty pageants.
