Emerging fashion label LifeLabs has announced the launch of 'CoolLife,' a new spring-ready clothing capsule that consists of a wide range of garments that deliver unique thermoregulating benefits.
The collection includes t-shirts, long-sleeve tees, tanks, shorts, pants, and joggers, all of which feature a material derived from Polyethylene (PE) that allows them to literally adapt to wearers' body temperatures. As a result, the brand delivers top-tier activewear pieces that provide three degrees of cooling relief.
In addition to pieces geared toward activity, the collection includes some notable sleepwear and bedding items, which are made of ultra-soft featherweight materials. For example, the CoolLife Sheet Set delivers extra-comfortable bedding that uses micro-merrow seaming, a production technique used to allow textiles to easily drape over bodies.
Image Credit: LifeLab
Key Themes Behind This Trend
- Thermoregulating Clothing
- Fashion brands can develop more clothes that regulate body temperature for increased comfort during activities and sleep.
- Functional Athleisure
- Athleisure brands can improve the functionality of their clothing by incorporating thermoregulating materials to help athletes and fitness enthusiasts perform better.
- Summer-ready Collections
- Brands can offer summer-ready clothing collections with cooling features to help consumers stay comfortable in hot weather.
Where This Applies
- Athleisure
- Athleisure companies can adopt thermoregulating fabrics to deliver high-performing and comfortable activewear clothing.
- Fashion
- Fashion brands can innovate and create unique thermoregulating fabrics that deliver a combination of style and comfort, enhancing the value of their clothing.
- Bedding
- Bedding companies have an opportunity to use thermoregulating materials to develop sheets, comforters, and pillows that help regulate body temperature while sleeping, delivering increased comfort and rest.
