Cookpad is a Japanese online and offline food-themed platform that brings together those with common, food-related interests, and allows them to post and collaborate.
The platform has "mobile apps, a website, and a growing network of cooking schools" that brings together food lovers – both expert and beginner – to share recipes, tips, tricks, and insights. With the rise of blogging, platforms like Cookpad allow brands to create entire communities around preferred areas of focus, offering a larger and more comprehensive service.
The Cookpad community's power is evident in the fact that it does not just meet, share and collaborate online – those who frequent the site and apps also meet in-person for various food-related gatherings and events.
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