Italian-Made Classic Flats

Alumnae's Line of Simple Flats Feature Woven and Strappy Designs

'Alumnae' is a shoe line of classic flats designed by two former 'Sigerson Morrison' designers. Kari Sigerson and her partner Eliza Axelson-Chidsey have taken their knowledge of high-quality Italian shoes and turned it into a slightly more reasonably priced line.

The shoes are beautiful and timeless in the 'Resort 2016' line -- mostly featuring neutral colors with a lot of black and white. A particularly stunning style is a pair of side-lacing shoes that feature a cow-like brown and white material.

The line ranges from strappy sandals to Oxford-like classic flats, none of them straying into heel territory. The designers decided to focus on creating a line of solely flat shoes for women, as they saw that void in the marketplace next to a plethora of well-made heels.

Classic Flats
Opportunities for designing timeless and comfortable flat shoes that cater to the growing market demand.
Italian-made Shoes
Disruptive innovation opportunities in producing high-quality shoes at more affordable price points.
Neutral Colors
Design possibilities for creating versatile and minimalist footwear options for consumers.

Who This Affects Most

Shoe Manufacturing
Innovative approaches in manufacturing processes to achieve high-quality flats at affordable prices.
Fashion Retail
Potential for retailers to tap into the demand for classic flats in the women's footwear market.
Textile Production
Opportunities for producing unique patterns and materials to create standout designs in the flat shoe segment.
SCORE
3.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 59%
Activity 46%
Freshness 8%