London-based sneaker company Foot Patrol has teamed up with the iconic Clarks footwear for this collaboration project. Using a Clark-esque model, Foot Patrol adds some features to make this a real stand-out shoe for 2013.
The 'Tawyer FP' is comprised of a woven material upper with medial and lateral patterns that run along the sides and heel of the shoe. The toe box area is comprised of a plush suede. 3M reflected laces and an all white rubber outsole really set this shoe off. In terms of comfort, the FP is equipped with an OrthoLite insole for maximum comfort.
The Tawyer FP Foot Patrol Clarks Shoes collaboration will be available by the end of this month in both a brown and multi-colored patterned color way exclusively off the Foot Patrol website.
Why This Trend Is Growing
- Woven Material Upper
- Opportunity for innovative shoe manufacturers to explore new materials and textures for upper parts of shoes.
- Medial and Lateral Patterns
- Potential for custom design patterns on the sides and heel of shoes to create unique and eye-catching footwear.
- Ortholite Insole
- Space for companies to develop insoles with advanced comfort technologies for enhanced user experience.
Industries Being Reshaped
- Footwear Manufacturing
- Potential for footwear manufacturers to incorporate woven materials, custom patterns, and advanced insoles into their product lines.
- Fashion Retail
- Opportunity for fashion retailers to stock and market trendy shoes that feature woven material uppers, unique patterns, and comfortable insoles.
- Online Retail
- Space for online retailers to capitalize on the popularity of collaborations like the Foot Patrol Clarks Shoes partnership and offer exclusive releases to consumers.
