Daria Werbowy is barely recognizable in the Céline Resort 2015 ad campaign. The 30-year-old Ukrainian-Canadian model looks particularly austere with a bare face and slicked back hair, courtesy of makeup artist Miranda Joyce and hair stylist Tina Outen, respectively.
Photographer Tyrone Lebon shot Webowy super close-up, her gaze boring into the camera with a cool intensity. Her usual girlish charm and tongue-in-cheek posing style has been replaced with a solemn, straight-laced look: think Mormon-chic.
The campaign offers a bare-bones look at the resort offerings: sleek silhouettes, expert tailoring and luxurious materials. Stripping the advertisement of all the usual marketing trappings puts it in a league of its own, and it will most definitely stand out.