The recently released Black Apple FW11 Collection for men showcases its up-and-coming styles in a tough urban lookbook. Shot by William Yan the collection portrays a variety of twenty-something men wearing street-inspired ensembles and brooding, pensive expressions. The black and white photographs assign the lookbook a certain vintage quality.
Notwithstanding its presentation, the Black Apple FW11 Collection offers a wide range of cold weather essentials including outerwear, denim, t-shirts and sweaters that are all inspired by the economic crisis New Yorkers experienced almost forty years ago in 1977. With its slightly dark appearance, the collection will likely be a hit amongst those who express themselves through fashion.
Implications - Businesses with products inspired from a historic event or period in time will benefit by appealing to consumers on a personal level. Consumers will be more inclined to invest in products with which they share an emotional or individual connection.
The Black Apple FW11 Line Presents Its Streetwear With Brooding Young Men
Jaime Neely — September 1, 2011 — Fashion
References: blackapplenewyork & hypebeast